Large Optin Lists Lead to Big Income(Note: FTC rules require mention that along with useful information, this site also has links that may lead to the site owner receiving a commission.) ...And even more to the point - Optin AUTORESPONDER Lists. If you've been in the network marketing universe for a while, you've probably heard this mantra before. If you are somewhat a newbie at online marketing, it's important for you to know what optin lists and optin autoresponder lists are and why they are so important to online marketing success. The form states that they give permission to be sent informational emails and will not register spam complaints when they receive them. ============================================================ There are a couple of very good reasons why building an optin list (particularly optin autoresponder lists) of your own is an excellent idea:1) Price:Yes, you can pay to use someone else's list, but that's going to get expensive in a hurry. A good quality advertising source using good quality optin autoresponder lists is going to run you anywhere from $20 (to advertise to a small list) - $200 (to advertise to a large list) each and every time you advertise.See what I mean about getting expensive quickly when using someone else's list? If you happen to choose poor performing lists, you could run your bank account dry with just a few ad campaigns. Now, Google does list some free optin list options on its search engine, however you usually get what you pay for. I would look at anyone offering a free optin list with a skeptical eye. The expense of building a targeted optin email list of YOUR OWN, on the other hand, is usually more expensive in the way of TIME more so than in the way of money, because it can take a long time to build up substantial optin autoresponder lists. So, in the beginning you pretty much have to pay other people to advertise your site to THEIR optin lists until you get a nice sized list of your own. That's why it's important to research an advertising source before using it. Is it an ad source that has good online reviews? Do they have a good Google Page Rank (meaning a popular site with lots of traffic)? Now, if you have thousands and thousands of your OWN targeted email addresses, you no longer need to BUY advertising. You can simply advertise to your own email list for free. Plus, you can even monetize your website or ezine by offering to sell ads to visitors, (called solo ads) and send the ads to your list. An ezine, by the way, is a periodic newsletter you may want to publish as a great way to sign up optin email subscribers! Just be aware that building email marketing optin lists can take years. BUT - once you have it in place, it's worth it's weight in gold! 2) Quality of List and Quality of Ad Agency:Let's face it, you never really quite know what you're getting when you advertise to someone else's optin list. Is that agency really sending your ad out at all? If so, is their list fresh or years old? Do they prune out bad email addresses? Are they truly an optin list, whom you can trust not to report you for spam abuse?This brings up another important point. Whether someone else's list or your own, always make sure you advertise to DOUBLE OPTIN addresses. This means that when people sign up to accept email ads, they must take one extra step. After they sign up, they are sent an automated email to their permission based email address with a verification link. They must then click that link in order to complete the process (this link is usually sent automatically when people optin to autoresponder lists). This ensures that their email address is not bogus AND double verifies that they indeed want to accept informational emails. So this is extra protection against spam complaints. Just BE SURE that you are keeping these double optins in a secure database in case you need proof of signup, if someone should ever scream spam against you.
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