FREE Marketing Ideas for Your Website
Free marketing ideas and free ad resources should be researched and implemented as soon as your internet home business is ready to go. Are free marketing ideas effective?
The answer may surprise you. Yes - free advertising ideas certainly CAN be effective. Sometimes even more effective than PAID advertising! But sometimes it's quite ineffective too. Most entrepreneurs are on a very stringent marketing budget, and implementing free internet advertising right away is a good way to get started on your marketing activities. This will help you in a couple of ways. ...As you study and research the free ad resources that are available to you, you'll get a feel for what your competition is doing. ...You'll get to practice your copy writing skills on free advertising ideas FIRST. This will help you build up your ad writing competence for when you're ready to start buying paid advertising (you obviously want your paid ads to be as effective as possible so as to not waste money).
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Assuming you have your own website for your internet business (as just about every entrepreneur does these days), here is a list of free marketing ideas that you can (and should) begin implementing as soon as your website is ready and waiting for traffic:
1) Organic Search Engine Traffic is probably the most important of the free traffic resources available to you. While a few years ago it used to be easy to get good search engine rankings for a website, these days it can be a rather frustrating process. You need to do keyword research to see how to best optimize your website, and other factors are involved in getting high rankings too. A whole volume could be devoted to this subject alone. But studying how to optimize your website for the search engines, and the free traffic that it can bring, is definitely worth the time investment. In fact, it's safe to say that if you intend your site to be a serious money making business and not just a hobby, you should not even begin to build your website UNTIL you've done the necessary Search Engine Optimization research FIRST. A whole slew of info can be found by just (ironically) doing a Google search on search engine optimization (SEO). Time should definitely be spent on this most important of free marketing ideas.
2) Craigslist.org is another top option among free marketing ideas and free advertising ideas. It is a worldwide bulletin board that serves over 30 million users per month. With only a few exceptions, you can advertise nearly anything for free. The only thing is, you can only advertise to a few cities at a time. You cannot post an ad and have it be a worldwide broadcast. Still, you can post to millions of people in the larger cities, OR you can even post to a localized small town, if that fits your needs better. The biggest downfall, however, is that due to the HUGE amount of daily users of Craigslist, there is virtually no support from Craigslist itself. To learn how to use it, you basically have to do a search engine search for a Craigslist user's guide.
Click Here for a decent Craigslist users' guide that I've come across.
3) Article Writing is also among the top free marketing ideas to get good exposure for your website. The way that this works is that there are dozens of free article submission sites on the net. These sites provide free website/ezine content service for publishers. The content is submitted by just about anybody who wants to submit article content about any number of subjects for which they have good knowledge about. This benefits both the publishers, who are seeking free content for their publications, and also the writer, because each publisher is obligated to include the writer's profile with the article. The profile usually INCLUDES the writer's website address, and so however many people read the article could conceivably also visit the writer's website (which makes this a great free advertising idea!) A few of the free article submission sites are:
EzineArticles.com
ArticlesBase.com
ArticleSet.com
4) Free Classifieds is another option for free internet advertising. It works just like placing ads in the classifieds section of a newspaper, only it's online based and FREE. Some ad sites are better than others. For instance, Craigslist, mentioned above, is one of the best free marketing ideas for many websites, and is in the arena of free classified advertising. Other sources, you probably won't get a tremendous amount of sales from, but if you have a product for sale that yields good money, then placing as many free classifieds as possible should be done. There are a multitude of free internet classified advertising areas. Below I've found a website that lists a TON of these free classified sites. You can check it out by going
HERE.
5) Post Comments in Blogs and Forums. Blogs and forums are all over the internet and are two more free marketing ideas. All you have to do is search them out and find out which ones will let you put your website in your profile when you post a comment. If you can find enough and visit and post often, you can build up a decent amount of inbound links to your website, boosting both your free traffic and search engine rankings. An example of a blog you can go to is
3StepAds.com
and the forum that I visit and post often at and have my website posted in my signature is
MoneyMakerGroup.com
**UPDATE - A new FREE software came out in 2008 called COMMENT KAHUNA. It allows you to easily find blogs WITHIN YOUR NICHE to comment on and get backlinks and traffic from. I use it A LOT! It doesn't always perfectly match every blog with what you are looking for, but generally it's an excellent tool, and one of the GREAT FREE MARKETING IDEAS you should add to your marketing portfolio! Click Here to sign up FREE.
You can do a Google search to easily find more blogs and forums.
6) YouTube is also among the very good free marketing ideas for your website. YouTube is a relatively new (2005) internet media vehicle that has really taken the internet by storm. So much so, in fact, that Google bought YouTube in 2006 for over a BILLION DOLLARS!! If you can put together even a cheap, not-so-good video with your home recorder, you can post it to YouTube and insert your website link. Some of these videos, even the not-so-good ones, get thousands of views (so many free advertising ideas can be implemented, if you just use a little creativity!) Just go to
YouTube.com and sign up for an account!
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